Sorenation is an Amsterdam-based brand creating motivational (and demotivational) sportswear and accessories. From flip-flops and yoga mats to gym bags, our gear is designed to inspire your grind — with a smile.

Every print, pattern, and slogan is designed in-house in Amsterdam, Netherlands. We draw inspiration from the city’s active lifestyle — cyclists, runners, yogis, and gym warriors included.

All items are produced in the EU using our trusted partner, Printful. This ensures high-quality, eco-friendly production and fast, reliable shipping.

Each piece is made fresh when you order. This means no overstock, less waste, and fully customizable designs — but it also means no change-of-mind returns (yet). We’re working toward full returns as we grow.

Production time: 2–7 business days (most items ready in 3–5 days).
Shipping time: 3–7 business days within the EU.
Total delivery: Usually 5–14 days from order to doorstep.

We ship from EU fulfillment centers (mainly Spain and Latvia).
We currently ship to all EU countries, the UK, and select international destinations. More countries coming soon!

Due to our print-on-demand model, we currently accept returns only for:

• Damaged items
• Misprinted or incorrect designs
• Wrong size/product sent

Contact support@sorenation.com within 30 days with photos. We’ll send a free replacement or full refund.
Full returns (change of mind) are coming soon — thank you for your patience as we grow!

Yes! Visit our Personalize to request:

• Personal motivational/demotivational slogans
• Company or team branding
• Unique gifts or event gear

Fill out the form — we’ll send mockups and a quote within 48 hours.

You’ll receive a tracking link via email as soon as your order ships. You can also check status in your account.

Yes! Email personalize@sorenation.com for team uniforms, wellness swag, or event gear. We offer volume discounts and fast turnaround.

We love the Sorenation community! Email support@sorenation.com with your idea. We offer free gear, affiliate links,Is my data safe? (GDPR) and co-branded drops.

100% yes. We’re fully GDPR-compliant. Your info is used only for orders and support — never shared. See our Privacy Policy.

We’re here!
Email: support@sorenation.com